Solitude and Leadership
Like the manager1, the head of my department had no genius for organizing or initiative or even order, no particular learning or intelligence, no distinguishing characteristics at all. Just the ability to keep the routine going, and beyond that, as Marlow says, her position had come to her — why?
It means gathering yourself together into a single point rather than letting yourself be dispersed everywhere into a cloud of electronic and social input. It seems to me that Facebook and Twitter and YouTube2 are all ultimately just an elaborate excuse to run away from yourself. To avoid the difficult and troubling questions that being human throws in your way. Am I doing the right thing with my life? Do I believe the things I was taught as a child? What do the words I live by—words like duty, honor, and country—really mean? Am I happy? To avoid the difficult and troubling questions that being human throws in your way. Am I doing the right thing with my life? Do I believe the things I was taught as a child? What do the words I live by—words like duty, honor, and country—really mean? Am I happy? To avoid the difficult and troubling questions that being human throws in your way.
— and I’m sorry to say this, but like so many people you will meet as you negotiate the bureaucracy of the Army or for that matter of whatever institution you end up giving your talents to after the Army, whether it’s Microsoft or the World Bank or whatever — ↩
And just so you don’t think this is a generational thing, TV and radio and magazines and even newspapers, too. Let me say that twice again: And just so you don’t think this is a generational thing, TV and radio and magazines and even newspapers, too. And just so you don’t think this is a generational thing, TV and radio and magazines and even newspapers, too. ↩
Ghost comes with a best-in-class editor which does its very best to get out of the way, and let you focus on your content. Don't let its minimal looks fool you, though, beneath the surface lies a powerful editing toolset designed to accommodate the extensive needs of modern creators.
For many, the base canvas of the Ghost editor will feel familiar. You can start writing as you would expect, highlight content to access the toolbar you would expect, and generally use all of the keyboard shortcuts you would expect.
Our main focus in building the Ghost editor is to try and make as many things that you hope/expect might work: actually work.
- You can copy and paste raw content from web pages, and Ghost will do its best to correctly preserve the formatting.
- Pasting an image from your clipboard will upload inline.
- Pasting a social media URL will automatically create an embed.
- Highlight a word in the editor and paste a URL from your clipboard on top: Ghost will turn it into a link.
- You can also paste (or write!) Markdown and Ghost will usually be able to auto-convert it into fully editable, formatted content.
The goal, as much as possible, is for things to work so that you don't have to think so much about the editor. You won't find any disastrous "block builders" here, where you have to open 6 submenus and choose from 18 different but identical alignment options. That's not what Ghost is about.
What you will find though, is dynamic cards which allow you to embed rich media into your posts and create beautifully laid out stories.
Using cards
You can insert dynamic cards inside post content using the + button, which appears on new lines, or by typing / on a new line to trigger the card menu. Many of the choices are simple and intuitive, like bookmark cards, which allow you to create rich links with embedded structured data:
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or embed cards which make it easy to insert content you want to share with your audience, from external services:
But, dig a little deeper, and you'll also find more advanced cards, like one that only shows up in email newsletters (great for personalized introductions) and a comprehensive set of specialized cards for different types of images and galleries.
Once you start mixing text and image cards creatively, the whole narrative of the story changes. Suddenly, you're working in a new format.
As it turns out, sometimes pictures and a thousand words go together really well. Telling people a great story often has much more impact if they can feel, even for a moment, as though they were right there with you.
Galleries and image cards can be combined in so many different ways — the only limit is your imagination.
Build workflows with snippets
One of the most powerful features of the Ghost editor is the ability to create and re-use content snippets. If you've ever used an email client with a concept of saved replies then this will be immediately intuitive.
To create a snippet, select a piece of content in the editor that you'd like to re-use in future, then click on the snippet icon in the toolbar. Give your snippet a name, and you're all done. Now your snippet will be available from within the card menu, or you can search for it directly using the / command.
This works really well for saving images you might want to use often, like a company logo or team photo, links to resources you find yourself often linking to, or introductions and passages that you want to remember.
You can even build entire post templates or outlines to create a quick, re-usable workflow for publishing over time. Or build custom design elements for your post with an HTML card, and use a snippet to insert it.
Once you get a few useful snippets set up, it's difficult to go back to the old way of diving through media libraries and trawling for that one thing you know you used somewhere that one time.
Publishing and newsletters the easy way
When you're ready to publish, Ghost makes it as simple as possible to deliver your new post to all your existing members. Just hit the Preview link and you'll get a chance to see what your content looks like on Web, Mobile, Email and Social.
You can send yourself a test newsletter to make sure everything looks good in your email client, and then hit the Publish button to decide who to deliver it to.
Ghost comes with a streamlined, optimized email newsletter template that has settings built-in for you to customize the colors and typography. We've spent countless hours refining the template to make sure it works great across all email clients, and performs well for email deliverability.
So, you don't need to fight the awful process of building a custom email template from scratch. It's all done already!
The Ghost editor is powerful enough to do whatever you want it to do. With a little exploration, you'll be up and running in no time.
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This is a cool cave to live in!
Froggy is my Friendy!
Here is a fox.
Snippets (Custom Cards) for the Post Editor...
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Hello World!
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